Publication
Typography
Layout
Advertising
Command Z is an exploration of the publication design process that amplifies the voices of today’s young creators. Aimed at the first generation to ever grow up with internet access, Gen Z, this publication shines a light on these youthful minds and the art they create.
Actualization of this magazine concept began with the development of the Command Z wordmark, leading to the typographic system, grid explorations, and ending with a final layout on multiple spreads.
initial moodboards
Explored colorways, image interaction with type, and general brand attributes for initial design inspiration.
early concept exploration
Various layout/grid tests and wordmark sketches that led to the final selected designs.
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final cover and grid standards
Cover structure and rules for future editions. Content sources for the articles used in designing the Command Z publication can be found here and here.
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